One year after the launch of its global partnership with the United Nations Children’s Fund (UNICEF), Louis Vuitton launches its first #makeapromise day on January 12th 2017 to raise funds for children in urgent need through its global network of stores.
During this day, in 460 Louis Vuitton stores worldwide in more than 60 countries, 12,000 Louis Vuitton Client Advisors will act as special advocates of the “LOUIS VUITTON for UNICEF” partnership and promote the sales of the Silver Lockit: a product specially designed to raise funds for UNICEF.
You can get involved by purchasing the Silver Lockit in stores, as well as by making a direct donation to UNICEF on or raising awareness online with #makeapromise.