Luxury fashion house FENDI’s summer 2023 campaign looks toward the stars. The Astrology Beachwear Capsule Collection incorporates archival designs from 1990s-era FENDI collections and features original drawings by the late Karl Lagerfeld.
The collection is made to seamlessly transition from days by the pool to nights out after the sun goes down. FENDI’s attention to detail is evident in the capsule’s satin kaftans and dresses, crochet jumpers, and sun-bleached denim items, fusing sportswear with modernity. Artistic Director Kim Jones draws on House archival Spring/Summer 1990 and Spring/Summer 1993 collections, styling Lagerfeld’s original astrological prints alongside zodiac signs written in English and Italian, while statement swimwear fashioned with recycled lycra pays an ode to the same sporty silhouettes worn on the FENDI runway during the time. Viscose dresses and raffia hats alike feature FENDI’s iconic FF motif print.
When it comes to accessories, a variety of woven handbags and purses are available in silhouettes including Peekaboo and Baguette, as well as Fendi First. Menswear by Artistic Director of Accessories and Menswear Silvia Venturini Fendi takes a similar, light-weight approach to Jones with relaxed fits in the form of astrology-printed silk shirts, nylon boardshorts and silk and cotton separates. Delfina Delettrez Fendi, the artistic director of Fendi Jewelry, used all 12 astrological signs as the basis for a set of unique necklaces.
Supermodel Irina Shayk stars in the campaign. Beachside media shot by Steven Meisel showcases the capsule’s palette of white, pink, blue, brown, orange and black amid a background reminiscent of a Mediterranean summer day.
Shoppers can view the collection for themselves at FENDI’s Design District store at 182 NE 39th Street from 11-8 p.m. Mondays through Saturdays and from 12-6 p.m. Sundays.
