Blogger, model, mom, designer. Anine Bing plays many roles. Her latest is bringing her boutique to the Miami Design District. We caught up with the designer to see what inspired her new location, her favorite piece from the collection and what’s next.
How did you go from modeling to designing?
I have always loved fashion, so launching my own brand had been a dream of mine for as long as I can remember. As a model, I was constantly working and traveling, so being able to achieve balance in both my personal life and wardrobe was never an easy feat. This inspired me to launch a collection of effortless outfit essentials for modern women on the go.
Why the Miami Design District?
I’m so inspired by the Miami Design District––the art, architecture, and the shopping is incredible. I’m so grateful to share this new neighborhood with so many iconic fashion brands. It’s surreal.
What do you think your brand brings to Miami that is most needed?
Wardrobe staples that are timeless, elevated and made to layer. We cater to women of all ages, so whether you’re local or visiting from out of town, there’s something at our Miami store for everyone.
What is your favorite piece?
Right now, I’m loving our latest update to the best-selling Fishbone Blazer. We designed this menswear-inspired style for spring in a neutral cream and black fishbone pattern that works with just about anything in your closet. I’ve been wearing it on repeat with straight-leg jeans and booties. Or, leather pants and pumps at the office.
What was the inspiration for the store?
Modern minimalism. Wanting to emulate the nostalgic architecture of our Downtown Los Angeles headquarters, ANINE BING Miami showcases clean white walls, industrial design elements and decor consistent with all of our stores worldwide: antique gold-framed mirrors, vintage Turkish rugs, framed black-and-white photography and one-of-a-kind artworks from Berlin-based artist Allan Bestle.
What does your line bring to the Miami girl?
Elevated wardrobe staples. We specialize in luxurious leather separates designed to last, as well as versatile silhouettes that transition effortlessly from day to night.
Favorite spot in the Design District and why?
Swan restaurant. The food is amazing (you must try the crispy brussels sprouts). We recently hosted an intimate dinner here to celebrate the new Miami store. I couldn’t have envisioned a better setting for meeting and mingling with our new neighbors, local tastemakers and fans of the brand.
What can we expect in the months to come?
We launch our second iteration of the Spring Collection (Spring II) at the beginning of March. We also have an exciting new fragrance in the works––more to come on that.